1. Introduction
Aurum Path Media / The Signal Academy ("we," "us," or "our") operates the website the90secondreset.com (the "Site"). This Privacy Policy explains how we collect, use, and protect your personal information when you visit our Site or interact with our services.
2. Information We Collect
Information You Provide
When you opt in to receive our free 7-day challenge or join our waitlist, we collect:
- First name
- Email address
Information Collected Automatically
When you visit the Site, we may automatically collect:
- IP address
- Browser type and version
- Device information
- Pages visited and time spent on the Site
- Referring website or source
- Cookies and similar tracking technologies
3. How We Use Your Information
We use the information we collect to:
- Deliver the free 7-day breathing challenge you requested
- Send you updates about The 90-Second Reset and related offerings
- Add you to our waitlist for future products
- Analyze Site usage to improve our content and user experience
- Measure the effectiveness of our marketing campaigns
4. Third-Party Services & Tracking
We use the following third-party services that may collect data:
Meta (Facebook) Pixel & Conversions API
We use Meta Pixel and the Meta Conversions API (CAPI) to measure ad performance and optimize our advertising. This may send event data — such as page views, lead submissions, and your email (in hashed form) — to Meta. For more information, see Meta's Privacy Policy.
Google Analytics / Google Tag Manager
We use Google Analytics and Google Tag Manager to understand how visitors interact with our Site. These tools may use cookies to collect anonymous usage data. For more information, see Google's Privacy Policy.
Amazon Web Services (AWS)
Your information (name and email) is securely stored using Amazon DynamoDB and processed through AWS Lambda. AWS infrastructure is hosted in the United States. For more information, see AWS's Privacy Policy.
5. Cookies
Our Site uses cookies and similar technologies to enhance your experience and gather usage data. Cookies are small text files stored on your device. You can control cookie settings through your browser preferences. Disabling cookies may affect your experience on the Site.
6. Data Retention
We retain your personal information for as long as necessary to provide the services you requested or as required by law. If you wish to have your data deleted, please contact us at the email address below.
7. Data Security
We take reasonable measures to protect your personal information from unauthorized access, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
8. Your Rights
Depending on your jurisdiction, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Opt out of marketing communications at any time
- Withdraw consent where processing is based on consent
To exercise any of these rights, contact us at hello@aurumpath.agency.
9. Children's Privacy
Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child under 18, we will promptly delete it.
10. AI-Generated Content Disclosure
The content on this Site, including material attributed to Dr. Daniel Voss, is created using artificial intelligence tools. Dr. Daniel Voss is a fictional, AI-generated persona — not a real doctor or licensed professional. This Site is for educational purposes only and does not provide financial, medical, or legal advice.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this page periodically.
12. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us at hello@aurumpath.agency.